Imaging USA is one of the largest trade shows in America. Estimates on attendance this year in Nashville are hovering around 12 thousand. Numbers like these indicate that photographers are doing what they usually do, being proactive. In order to create new business you have to get out there and see what’s new. There’s no better place than ImagingUSA to keep your finger on the pulse of what is happening in photography.
Our sales executive, Sean Roach, who joined us nine months ago, was a newbie at Imaging this year. “It was huge and it was great,” he said. “Photographers were looking for something new and we had a great response to our Chromalux and metal products.”
“The highlight of this years show were the three great speakers in our booth giving great information to others,” Roach said. Pounds hosted Eric Anundi, past president of the Pr ofessional Photographers of Oregon, Lewis Kencheloe, President of the Professional Photographers of Texas and Carrell Grigsby, PPA Photographer of the year in 2008.
“Tradeshows are a terrific opportunity to hear great ideas from our customers and get perspective about products that will help them. Building personal relationships is what it is about!”
Roach learned something else at Imaging USA. Look at the map.
“It took me about 20 minutes to walk to the tradeshow from my room. On checkout day I found a short cut that could have had me there in under 10 minutes.” Newbies!