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Posts Tagged ‘photographers’

Kick Off 2019 at SPAC!

Thursday, November 29th, 2018

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REGISTER TODAY!

The School and Sports Photographers Annual Conference (SPAC) is held every year in late January. It’s the most important event you can attend whether you are a seasoned professional or just beginning your career in this exciting industry. You will experience an unsurpassed depth and breadth of knowledge at this conference and leave energized and full of new ideas.

It’s also a lot of fun! Not only will you have valuable networking opportunities, but you will also find mentors and make some life-long friends. Once you’ve been to SPAC, you’ll understand why professional photographers make attending a priority every year. There is quite simply nothing else like SPAC.

Take it from those in the know!

“SPAC has a little something for everyone. If you are a seasoned vet, you may not get that much out of the classes, BUT you will be doing yourself a disservice by not attending. In my previous life, as an Operations Manager for a high volume sports and school photography studio, I found fantastic value in networking and sitting down over dinner with other large studios. It’s so valuable to be able to pick up a small tip or a trick for an issue you’ve been dealing with that another studio has found a solution for, that you might not have considered.

And if you are just starting your career in volume photography or aren’t that big, SPAC is a must to attend. There’s the old adage about competing against those that are better than you; it applies to photography as well. The SPAC attendees are so willing to share their experiences. Learning from those that have already been there is invaluable.”

Matthew Scoggin
Future State Champion, Nations Photo Lab + Pounds Photo Lab

“SPAC is the only One-Stop-Shop for everything related to volume photography. Where else can you get great classes on the basics, as well as advanced techniques? Where else can you meet all the important vendors? SPAC is also the perfect place to pick the brains of others who have been where you are!”

Marion Hughes
Volume Photography Support, Pounds Photo Lab

“SPAC is the premier volume photography conference in the US, and now also abroad. In addition to the training offered by qualified mentor level industry insiders, it offers the unique ability to network and develop lasting relationships with peers, which contributes to personal and business growth. That is the most valuable asset in attending each year.”

Jim Giunta
Technical Support Supervisor, Pounds Photo Lab

“I think SPAC is the gold standard for a volume business, whether you are concentrating on sports, school or seniors. SPAC is a good place to get answers to questions you didn’t even know you had!”

Vickie Viera
Business Development, Pounds Photo Lab

“SPAC is the show of the year for the volume school, sports, and events photography industry. Whether you are old school or interested in what it is all about and how you can make more money, SPAC has it from A-Z. Meet other photographers just like you, learn about tried and true methods from masters of the trade, get inspired with some new ideas, get tips on how to get the contracts, and meet the vendors you need to be successful from shoot preparation to delivery.”

Chris Oelker
General Manager, Pounds Photo Lab

Start your year off with a plan to attend SPAC January 23rd-26th and let us hear how SPAC has helped you grow your business!

REGISTER TODAY!

Meet Jim Giunta: Head of Technical Support

Thursday, September 13th, 2018

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According to Dictionary.com a Renaissance Man is “a present-day man who has acquired profound knowledge or proficiency in more than one field.”

That completely defines our own Jim Giunta, Head of Pounds Technical Support. He’s been there and done that. Whether it’s skydiving, scuba diving, flying single-engine planes, shooting competitively, or working on his Harley, he’s all action, all the time. He’s also been a professional magician, which may explain how he makes so much happen here at Pounds!

Jim’s background includes a wide skill set. He worked in photography, missile electronics, and computers during time spent in the military. Then he expanded his knowledge base into video and broadcast journalism. When he was on the East Coast, he was in on the cutting-edge development of green screen technology and capture software.

He’s really done it all.

POUNDS: Tell us a little bit about your background.

JIM: I grew up in Rochester, New York, with seven siblings, one of which is my identical twin. Two of my brothers are magicians. My oldest brother was an electrician, a photographer, and a magician. I got interested in magic and photography through him. That’s how I put myself through college the first time, working as a photographer for schools during the week, weddings on the weekends, and supplementing that with magician gigs.

POUNDS: How long have you been in the photography business?

JIM: I’ve been in the business since 1972 when I was a military photographer. My first hitch was in Frankfurt. I was sent all over Europe because I had a security clearance. The majority of the work I did was classified. When I got out of the service, in Rochester, I worked in still and video, went back to school, and got another degree in broadcast journalism. Then I went back to the military and worked in electronics and computers specifically on the Pershing II ballistic missile.

POUNDS: How did your military career help you in your present job?

JIM: When I got out in ‘90, I had both camera and computer backgrounds. Everything was turning to digital, so it was perfect timing.

POUNDS: How did Pounds find you?

JIM: When I got to my first lab job at PCA, a guy working for them was trying to develop a department for specialty school and events and using green screen on-site. He hired me for the digital division. I stayed, he left. When they got bought out, he was involved in Pounds with a franchise operation and told them about me. He recommended me, and I got hired ‘07.

POUNDS: Tell us a bit about what you do for customers.

JIM: Support for volume photographers is more of a one-on-one service. They have a personal relationship with our people. We’re on call 24/7. We provide a more specialized and customized workflow for their specific business. We find out what type of business model they have, and assess skills, equipment, and resources. If necessary, we suggest equipment, marketing, or business support. We support them when they are up and running or if they are just beginning their volume careers. I also provide the support for customers that want websites and teach them how to use and maintain them.

POUNDS: What’s new and coming up?

JIM: We are expanding the customer support team, and we’re doing a lot of technical development this year. We will be enhancing our customer order submission softwares to give studios more control of the process. We’ll have the full capability of the PhotoLynx suite of software, and the website is offering direct fulfillment now.

POUNDS: What do customers tell you about their experience with Pounds?

JIM: The two points that come up time and time again are the quality of the product and the level of our support because it is one-on-one.

Meet Carolyn Taylor: Supervisor School Division + Order Entry

Thursday, September 13th, 2018

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Once Pounds hired Carolyn Taylor, we just would not let her go. When we bought another lab, a lot of us will tell you it was so we could hang on to her! She has done almost every job at Pounds and now holds the title Supervisor School Division / Order Entry. She also oversees the retouching department and Xerox printing. In other words, she’s still doing it all. It’s primarily due to Carolyn that the Pounds ship sails so smoothly every day!

POUNDS: How did you get started in the industry?

CAROLYN: I started working in the photography industry at Gittings Studios in the early to mid-80s. I was in the production department, and my responsibilities included filing negatives, wedding album and frame assembly, and portrait packaging. This was an awesome experience. The portraits assembled and packaged for presentation to clients were simple, a work of art! In 1987 the company was acquired by Paul Skipworth and became Gittings-Skipworth. I continued working a few years, then decided to apply for employment at Pounds as this was the lab that produced the work for Gittings and Gittings-Skipworth.

POUNDS: It sounds like you were destined to be with Pounds!

CAROLYN: I started working for Pounds in February of 1991. I was hired to work in the proofing department but was quickly moved to “cut neg” to operate the v7 and vp2 film printers. Printing on the v7 was my main job, but I filled in on the vp2 as needed. Back in those days, we kept a daily count of how many exposures the printer made. I hit the all-time high count on the v7. I don’t remember the count or the date that was, but it was a big deal then! In January of 1996, I was hired to work at Meisel.

That didn’t last long because Pounds acquired Meisel seven months later and I have worked here ever since, in almost every department except mounting and shipping. I was in on the ground floor when the transition from negatives to digital took place. My first thought was that we (Pounds) had lost our minds but look at us now!

POUNDS: Tell us a little bit about your family.

CAROLYN: I am a married mother of two children, a boy, and a girl and now grandmother to four beautiful grandchildren, two boys, and two girls. My oldest grandson lives with us and has brought much love and joy to our home. Our household has a huge heart for animals. We currently have two dogs and a cat, but we’ve had as many as five dogs at one time! My grandson enjoys school, school activities, and sports. If I leave work at a reasonable hour, it’s because I’m attending a basketball or football game! But don’t worry! I will always show up early the next day if necessary, to catch up on any of our customer’s work that may require my attention.

POUNDS: What’s new at Pounds?

CAROLYN: Our school division has grown by leaps and bounds since it first started. Today we have more than tripled our number of school customers and provide services to many studios across the United States. As always, we are looking to grow even more in this area. This year we have put into place new work-flows and processes to make the school experience here at Pounds more efficient, sustainable and pleasant for our customers.

POUNDS: What do you enjoy most about working with Pounds?

CAROLYN: I have always enjoyed the challenge of working at Pounds. Things are ever-changing, so there is no time to be bored. We are continuously improving and adding new processes and products to accommodate our customers’ needs. Each day is a new and different experience. There is always something to learn. If it can’t currently be done, our challenge is to figure out how it can be done and do it. We have moved many mountains over the years.

We are up to the challenge, so bring it on!

An Interview with Hamilton Photography

Friday, August 10th, 2018

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Christina and Mark Hamilton’s story reads like a movie plot. They met in a camera shop. They were both new to San Francisco and both originally from New Jersey. Of course, they both loved photography, and of course, they fell in love!

Fast forward a few years, and they are living in Annapolis, Maryland, with three children, and a thriving wedding photography business. Recently they decided to diversify their business model and add volume photography. We recently sat down with Christina to find out more about their new venture and how Hamilton Photography partners with Pounds for success!

POUNDS: What prompted you to add volume photography to your business model?

CHRISTINA: Most of our work is events and weddings. We work one on one with corporations and couples. We wanted to expand our business.

POUNDS: How did you find us?

CHRISTINA: On Facebook pages for volume photographers!

POUNDS: When did you branch out?

CHRISTINA: About 18 months ago. My husband is a research guru. Pounds kept coming up, and he said let’s talk to Pounds. I called and got in touch with Vickie Viera and, oh gosh, Pounds customer service is the best ever!

I have been with Nations since Jonathan Weinstock started their business. So, to find out Pounds and Nations were teaming up— it was a done deal. Jonathan had great things to say. He connected me to Randy and Marion. They are all super knowledgeable and they acted like they could spend the entire day talking to me.

POUNDS: How did Pounds help to guide you into the volume business?

CHRISTINA: Well, Vickie is amazing, she has given me so much self-confidence. I did two shoots last year. She helped me get ready and walked me through it. We had no problems, everything was great, and we now have our first full account where we are shooting fall and spring.

POUNDS: Do you have any advice for photographers that are tentative about getting into volume photography?

CHRISTINA: Definitely do your research and your homework. Make sure you can deliver a good product. That comes from me being a client-based photographer and having this background in weddings. I have the same expectation of myself in volume.

Know you can rock it out. For me, I’m taking small jobs, like preschools to make sure I can be ready to take on the bigger jobs. I got my first school by proposing I do graduation cap and gown shots. That led to an invitation to do spring portrait sessions.

POUNDS: What do you like about volume photography?

CHRISTINA: We have children now, and we work a lot of weekends shooting weddings. We have time on our hands during the week and we are trying to create balance in our lives.

Knowing I have a team behind me means I’m not going to be sitting at my computer wondering what to do. Once you get it, it seems easy. When staff, customer service, and photography skills align, you have a successful situation on your hands.

With the help of Pounds, I can see we are going to be successful at volume photography!

VISIT THE HAMILTON PHOTOGRAPHY WEBSITE

Future Outlook: Volume School Photography at Pounds

Monday, May 7th, 2018

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What can volume photographers look forward to at Pounds? How can we help your business grow? What products are going to increase your profit margins, and what is new and exciting? How is the merger with Nations and the acquisition of MVP going to benefit photographers?

Let’s talk to the experts, Jon Weinstock, Executive Vice President of Nations Photo Lab, Chris Oelker, Pounds General Manager, and Matthew Scoggins, who we refer to as Future State Champion because he’s one of our most valuable players!

POUNDS: Tell us how the merger is benefitting photographers?

Chris: Pooling the experience and resources from the three organizations is allowing us to further develop and implement new ordering options that will better support volume photographers and provide them with solutions that meet the changing needs of their studio workflows and their customers.

JON: The merger with Nations and the acquisition of MVP means we have a lot more resources to help photographers grow their business or pick a new direction. If they want a new stream of income, for instance, we have experts that can guide them into school and sports photography. We encourage photographers to look into different streams and options for their business. Don’t just stay in your niche. Branch out, approach dance studios and martial arts studios!

POUNDS: Jon, what’s new that you find exciting?

JON: I’m excited about implementing PhotoLynx FLOW and offering all the tools that are available. Our customers are going to save time, be more efficient in the field, and during post-production.

POUNDS: Can you tell us a little more about PhotoLynx?

CHRIS: PhotoLynx services the volume school photography industry. They have stepped it up a notch with FLOW and provided an all-around solution for photographers to create and submit orders. Pounds can serve the photographers who have 400 schools, but also those that have 10-50 schools. That is where FLOW fits in. It’s a great service for the medium and smaller volume school photographer.

MATT: We are in the process of implementing FLOW by PhotoLynx. That program is the industry standard, and one of the most popular volume photography tools. It gives a photographer the tools they need to successfully photograph a school day, match the images to data, then turn-around and produce the exports that are needed for the school, and get the images online for the school. It’s the gold standard in the industry.

POUNDS: What is important for photographers coming into the volume photography market to understand about choosing the right lab?

CHRIS: The school market is really different from most markets. Volume photographers are tied into a lab for a school year, and their workflow is dependent on the workflow of the lab. It can throw a studio’s workflow off if a lab is not consistent. We pride ourselves on consistency.

POUNDS: What has changed in the way customers get their product?

CHRIS: Traditionally we offered a CD or DVD of the student’s images. Now computers don’t have CD drives in them. We started doing digital delivery a few years ago. Now companies like CaptureLife are taking it a step further. They are building an ordering platform and allowing for many more opportunities for the studios to increase profits. A text or email is sent with a link to the student’s image.

POUNDS: Tell us a little more about CaptureLife

MATT: So much is being driven by this digital delivery platform. CaptureLife is an app you download on Android and IOS. When the digital download fires off, you can follow the link. The goal is to keep that client within our ecosystem. They can click on it instantly, and order more prints. It’s about instant gratification. It’s important, and that process is going to be rewarded by more purchases.

POUNDS: What are some other services gaining momentum?

CHRIS: We are taking advantage of the increasing number of third-party vendors offering niche services for school photographers. MorePhotos, for instance, is offering image hosting and they offer a website service. They will build you a site with consumer ordering capability, so the studio’s customers can place an order. It will allow for distribution to additional family members.

POUNDS: What about new designs coming out?

CHRIS: We are always adding new, on trend designs for our volume customers. We recently expanded our picture day essentials offerings. We have created some themes that carry through on your envelopes, posters, flyers, and stickers so you have all the printed material you need for ordering and marketing on picture day!

POUNDS: What’s going on with Green Screen?

CHRIS: We are continuing to build out our green screen support and add different designs and products. We add new green screen backgrounds each season and have options for specialty designer prints.

POUNDS: What about new product development?

MATT: There is a company doing 3-D prints, that is in the early stages. It’s a neat product. Custom hashtags are being used. At a school dance, all the kids text that they are in a group of images. Now the photographer can trace it back to them.

POUNDS: So, what’s the bottom line for photographers?

MATT: The goal is to streamline the workload for photographers and to help them create additional revenue!

Inside Volume Photography with Vickie Viera

Tuesday, April 3rd, 2018

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Pounds is the leading resource for volume sports photographers, and a major reason for that is Vickie Viera. We sat down with her recently to gain some insight into how Pounds and Vickie are the best assets a volume photographer can have. Whether you’re a seasoned professional or have just begun your career in this lucrative and fulfilling industry, Pounds is your partner.

Pounds: What products have been added for sports photographers?

Vickie: We’ve added more graphics and more products targeted at increasing customer sales. We have increased what you can offer as add-ons to drive sales. For instance, our keychains are immensely popular. We have more than tripled the number of keychains we carry and added more sublimation products.

Pounds: Why are add-ons so important in volume photography?

Vickie: Add-ons are one of the things I emphasize most to photographers. The point of an add-on is to drive sales to your profit packages. Leagues look for photographers that offer a lot of fun products. So, if you want to sign a league, you have to remember they need items not just for team parents, but also for sponsors. We have increased our line of add-ons to fulfill those needs.

Pounds: Do you have advice for new sports photographers trying to figure out how to build packages?

Vickie: Yes! Come and see me! I have seen a 30% profit in one season. It has to do with how you build those packages and what you offer. For instance, when you create three packages, one is high, one is low, and one is right in the middle. That middle package has the right mix of cost and product. That is where your add-ons can be beneficial. How? By adding interest and value to your order form.

Pounds: How does the Pounds ordering system benefit volume photographers?

Vickie: Records is an industry standard for volume sports. It’s a fast and easy way to get everything ordered with the added advantage of having data that makes your clients’ sales trackable.

Pounds: What can volume sports photographers do to create an edge in today’s market?

Vickie: Well, consult with me of course! But, also attend conferences and trade shows like SPAC and SYNC. I consider SPAC the gold standard of training. They focus specifically towards the business client and offer classes from people that run very successful studios. You’ll learn the marketing piece, how to target, how to sell, and how to make your studio more efficient. And you’ll network! That’s extremely important. We have quite a few people in Texas who began as competitors, became friends, shared information, and became the leaders in entire markets. You will learn how to increase your business and how to turn what you spent going to SPAC into a profit!

Pounds: How does SYNC differ from SPAC?

Vickie: SYNC is about more of what to do once your business is running. It’s a smaller conference, and the focus is solely on sports and the challenges related to sports. For instance, banners are a huge thing in sports. Everyone has to have one. How do you sell that banner? Do you give it away free, how do you wrap that cost into your charges? You’ll learn that at SYNC.

Pounds: What puts Pounds above every other lab out there when it comes to serving the needs of volume photographers?

Vickie: People. Marion, Darren, Tracy, Chris— we all offer personal attention and true partnership with our clients. When you need something, you can call. We will make a difference, and we will increase your business. Partnership is the Pounds difference.

Be sure to visit with Vickie at SYNC 2018! REGISTER TODAY

Matt Scoggin: New School and Sports Product Manager

Wednesday, September 13th, 2017

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Meet our new School and Sports Product Manager, Matt Scoggin! Matt is located in the Baltimore offices of Nations Photo Lab and will be implementing changes to enhance school and sports products and services. Matt was the operations manager of a high volume school and sports photography studio and a Pounds customer, so he is well acquainted with the unique challenges volume photographers face. Having spent ten years in the trenches, he gets it!

POUNDS: Why did you decide to join the Nations family?
MATT: When Pounds was purchased by Millman Multimedia in early 2016, Ryan Millman, the CEO of Millman Multimedia and Nations Photo Lab, came down and visited my studio. We hit it off. I was looking at a transition and excited about the Nations family. I reached out to him and flew to Baltimore to interview. I was familiar with Pounds because they were our lab. Pounds is great at being a partner and doing what they say they will do. They always go above and beyond in all facets. That is what I loved from them as a customer. Now I get to return that and carry it forward in my position as the School and Sports Product Manager.

POUNDS: What do you enjoy most about your new position?
MATT: What is exciting for me is being able to work with a lot of different studios, take the knowledge I’ve built up over the past decade on how to take a great school picture, and help those studios. Making schools, parents, and kids feel special, that is the crux of volume photography.

POUNDS: What are the most challenging aspects of volume photography?
MATT: Juggling multiple customers! Not only do you have the student or player that needs to feel special, but you also have a school principal or coach and parents that need to be happy. Each school has their own personality, wants, and needs. It’s essential to be able to think on your feet.

POUNDS: When you were working as a photographer, what attracted you to volume photography?
MATT: I loved the rush of it. My background in college was in restaurant work. I loved the excitement and getting through it. Your timeframe is compressed in volume school photography. At our studio, we had 400 schools to photograph in a 3-month period. It’s the same sort of rush. It’s an accomplishment when you get through it, and very exciting.

POUNDS: What is driving the volume industry right now?
MATT: Sports is a growth segment. Youth league and sports activities are driving the industry right now. We are seeing cool products and services like shooting on a green screen and dropping the player into a great graphic background. The industry is pushing the envelope and creating highly customized products that parents, kids, and coaches are excited about.

POUNDS: What would you like people to know about Pounds?
MATT: Pounds is the lab. It goes back around to the partnership level. There is a relationship that everyone at Pounds strives to build with the client. That attitude of customers not being just a number is what I love about Pounds. Our customer service rep, Vickie Viera, always says, “They are not just customers, they are my friends.” Pounds builds relationships.

Seventy Six Years Ago

Friday, June 5th, 2015

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Guest blog by Missy Mwac
Seventy Six Years Ago

This is a photo of my dad in 2nd grade.

He is the one on the second row, far left, with a very serious middle part and mischief written all over his face.

It was taken in 1939.

I’m not good at math, but according to my calculations, this image is 76 years old.

76 years old.

There are very few items I possess that are this age or older. A couple pieces of furniture…some jewelry…handkerchiefs from my grandmother. My children never knew my dad; they only know him from photographs. And this photo has hung in our hallway for years.

I don’t know where technology will go; everything is changing and moving and phasing in and out at the blink of an eye. If you had told me five years ago that Apple laptops would no longer come with a CD drive, I would have laughed and asked what you were smoking.

And there’s a big part of me that loves that; a big part of me that is happy to ride the techno wave into the future. After all, I’m able to share this with you all because of technology.

But the only reason I have it to share in the first place is BECAUSE it was printed. And I think forward 50 years, when the most photographed generation on the planet is becoming grandparents themselves.

What will their grandchildren have to remember them by?

A paper photograph…or that digital file that was given to them by their photographer but is now lost in the back of a junk drawer somewhere because they never got around to printing it.

When this school photo was carried home in my dad’s excited little second grade hands, he had no way of knowing that 76 years later, his daughter and grandchildren would consider it one of their most prized possessions.

My dear photographer friends…I don’t believe creating and selling extraordinary prints for our clients to pass down from generation to generation is selfish or old-fashioned or out of date…I believe it’s our job.

xoxo
#‎pixelsareforsharingbutprintsareforpreserving
#‎printwhatyouwantopreserve

Cindy Baxter: Selling the Story

Monday, March 2nd, 2015

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Cindy Baxter knows that childhood is fleeting. Capturing the perfect image of those wonder years is what she loves and she does it in a beautiful and unique way. She constructs theatrical settings complete with costumes, props and often animals that transport a child into their own story, creating a work of art that is timeless.

POUNDS: How did you become a photographer?
CINDY: When I was in the 7th grade I got a hold of my parents 110 camera and I loved it! I took pictures of everything. I cost them a small fortune back then in film processing! In high school I became the head photographer of the yearbook and I was hooked. I started my own studio out of my apartment when I was 19 and at 25 opened my first commercial storefront.

POUNDS: You have created quite a niche with your Storybook Sessions. How did this evolve?
CINDY: I was inspired to do theme-based portraiture by Lisa Jane. Although, the fairytale sessions like fairies and angels didn’t do well in my area so I developed a line of theme portraiture that were more “real to life” themes like the duck pond, country kids, baseball and football themes. I wanted to create works of art for my clients that included their children. I also base what kind of set I do on whether it is what I call, “WALL WORTHY”, in other words I only design a set that I believe my client would want a wall portrait of it. So you don’t see me doing things like candy shops or lemonade stands…I create themes that look like art pieces.

POUNDS: What is the best part of your job?
CINDY: Creating beautiful timeless images for my clients and the appreciation that they have for me is what I love best about what I do. Knowing that for generations people will be enjoying the portraits that I create just makes me happy!

POUNDS: Your Storybook Sessions are quite the production. Do you have a big warehouse of props or do you encourage people to bring their own items?
CINDY: I don’t have a big warehouse…lol! Just a huge studio! I do have tons of props, backgrounds and clothing. For most of my theme sessions I supply clothing up to size 8, although, for the themes that require normal clothing such as my “Winter Wonderland” theme, we just coach our clients on clothing ideas.

POUNDS: Speaking to the production end, you’ve successfully combined sets, props, animals and kids. Do you have a preproduction day where you dress the set? Tell us a little bit about your process.
CINDY: I normally build my sets the evening before the sessions begin. I have done most of my sets multiple times, so on average, it only takes me about an hour to build a set. The pond, my most complicated set, takes about 3 hours to set up.

When creating a new set it takes a few months to gather my thoughts on exactly what I want, search for the right background or have one designed, find props, foliage and other set elements. I then do a model call and photograph the set. This helps me decide on the poses and situations that I am going to photograph during the session to tell the story. It is important to not just photograph your subjects looking at the camera smiling for these theme sets. Creating real life scenarios and photographing children doing real life things in that situation is what makes theme sets true art for my clients’ walls.

POUNDS: How long does a typical photo Storybook session take?
CINDY: We normally schedule an hour for each session.

POUNDS: How do you keep everyone’s attention?
CINDY: I’ve been photographing children for 31 years so I have a ton of experience! I normally just start out talking to the children and asking questions that I know will make them smile naturally. I have a magic duck that I can flip in the air using one hand that I have them blow on. That’s my number one trick! It gets all of the children’s attention. Bubbles of course and a tickle stick (multi colored duster) work well.

POUNDS: Do you have a favorite theme session?
CINDY: My favorite session is my Duck Pond, I’ve been photographing it for 21 years, every spring. I just love how the children interact with the ducks and how natural the images look.

POUNDS: What inspires you?
CINDY: Most of my inspiration for my sets comes from child artists. In general, I’m inspired to be a photographer by all the beautiful people, children and adults that I see every day. Nothing is more important to me than capturing the heart and soul of my subjects and recording their life in a photograph that they will cherish forever.

POUNDS: How has Pounds factored in helping your business?
CINDY: The team at Pounds is the BEST!! My images always come back perfect. The product selection is helpful in giving me a variety of ways to please my clients!

POUNDS: You are great about posting to Facebook. What marketing advice would you give to fellow photographers?
CINDY: I’m good about Facebook but not as good as I need to be. It’s important to try to touch your clients every day in some way through social media. But more importantly, the Golden Rule is what I have always lived by. I treat my client the way I want to be treated. I never argue with a client and if they have any concern with any of their portraits I will fix it immediately! No hassles or questions asked. I don’t care if it is something I don’t even think it is an issue. I reprint and smile!

POUNDS: Where would you like to be in 10 years?
CINDY: I will be photographing for as long as I can stand and see…but in 10 years I will be semi-retired with a winter home in a warm climate!

You can learn more about Cindy Baxter and her studio at cindybaxterstudios.com.

Gail Nogle Gets Around

Thursday, January 29th, 2015

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Fearless, curious, energetic and full of boundless enthusiasm, Gail Nogle has been there, done that and in a big way! Think of a place. Mongolia, Africa, Romania, she’s been there. Name a person. George Bush, Rudy Giuliani, Julia Child, she’s photographed them. Awards? Well of course there’s the highest award in the profession, a Fellowship from the American Society of Photographers. The list of accolades would fill a volume! At 8 she was presented with a Brownie Starlight camera and fell in love with photography. Gail has an extraordinary talent for capturing the ordinary and after over four decades behind the camera, she is still in love with photography and is still moving forward at the speed of light. She paused long enough to answer a few questions for us!

POUNDS: You’ve been in business for some time and photographed just about every sort of subject matter. What is your absolute favorite thing to photograph and why?
GAIL: My first love and forte is to photograph children, especially 3-year-old children because they are still animated and take direction well and they are ready to play!

POUNDS: What is your best asset when it comes to photographing a subject?
GAIL: My best asset is that I can read people, make them feel comfortable in a very short time, and get down to the business of making wonderful, exciting, and exceptional portraits of them!

POUNDS: You have been at the forefront of the industry, one of the first women to be taken seriously and you’ve remained competitive. How do you do it?
GAIL: Lots of effort, hard work and attention to detail. I never settle for just good enough and I’ve been entering competitions most of the 40 years I have been in business. I was always, and still am, in competition with myself to become a better photographer. I am driven!

POUNDS: What is the next challenge you are looking forward to?
GAIL: Writing my first book, lecturing, and traveling using the world as my studio.

POUNDS: What are a couple of great photo memories you love to share?
GAIL: Some memorable moments for me have been photographing Princess Diana’s funeral, riding on the back of a motorcycle while taking photographs in the Harley Davidson 100th anniversary parade, and attending the 2013 Kumbh Mela in India (the largest religious, spiritual gathering in the world which happens every 12 years).

POUNDS: When did you start speaking about photography at trade shows and conventions?
GAIL: I first started speaking at the TPPA Convention in Dallas, TX in 1977 with my associate and mentor, Yvonne Bluberg.

POUNDS: What do you enjoy most about speaking on the business of photography?
GAIL: The art of photography and the connection I have with my subjects, seeing beyond what is happening at the moment and making something happen out of nothing. I like to share what I have learned in my 40-year career to inspire other photographers to realize their dreams.

POUNDS: How has Pounds factored in your business?
GAIL: Wow! That’s a great question. Where do I start? Pounds has always been there for me no matter what I needed. They provide great customer service. If I need something made over, no questions asked! They always produce quality prints and offer quality service that I can depend on, which is one less thing for me to worry about. Alleviating worry about my prints, that’s what they do best, so I can focus my time and energy on what I do best!

Check out Gail’s work at www.gailnoglephoto.com