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Matt Scoggin: New School and Sports Product Manager

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Meet our new School and Sports Product Manager, Matt Scoggin! Matt is located in the Baltimore offices of Nations Photo Lab and will be implementing changes to enhance school and sports products and services. Matt was the operations manager of a high volume school and sports photography studio and a Pounds customer, so he is well acquainted with the unique challenges volume photographers face. Having spent ten years in the trenches, he gets it!

POUNDS: Why did you decide to join the Nations family?
MATT: When Pounds was purchased by Millman Multimedia in early 2016, Ryan Millman, the CEO of Millman Multimedia and Nations Photo Lab, came down and visited my studio. We hit it off. I was looking at a transition and excited about the Nations family. I reached out to him and flew to Baltimore to interview. I was familiar with Pounds because they were our lab. Pounds is great at being a partner and doing what they say they will do. They always go above and beyond in all facets. That is what I loved from them as a customer. Now I get to return that and carry it forward in my position as the School and Sports Product Manager.

POUNDS: What do you enjoy most about your new position?
MATT: What is exciting for me is being able to work with a lot of different studios, take the knowledge I’ve built up over the past decade on how to take a great school picture, and help those studios. Making schools, parents, and kids feel special, that is the crux of volume photography.

POUNDS: What are the most challenging aspects of volume photography?
MATT: Juggling multiple customers! Not only do you have the student or player that needs to feel special, but you also have a school principal or coach and parents that need to be happy. Each school has their own personality, wants, and needs. It’s essential to be able to think on your feet.

POUNDS: When you were working as a photographer, what attracted you to volume photography?
MATT: I loved the rush of it. My background in college was in restaurant work. I loved the excitement and getting through it. Your timeframe is compressed in volume school photography. At our studio, we had 400 schools to photograph in a 3-month period. It’s the same sort of rush. It’s an accomplishment when you get through it, and very exciting.

POUNDS: What is driving the volume industry right now?
MATT: Sports is a growth segment. Youth league and sports activities are driving the industry right now. We are seeing cool products and services like shooting on a green screen and dropping the player into a great graphic background. The industry is pushing the envelope and creating highly customized products that parents, kids, and coaches are excited about.

POUNDS: What would you like people to know about Pounds?
MATT: Pounds is the lab. It goes back around to the partnership level. There is a relationship that everyone at Pounds strives to build with the client. That attitude of customers not being just a number is what I love about Pounds. Our customer service rep, Vickie Viera, always says, “They are not just customers, they are my friends.” Pounds builds relationships.

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